Layer Boots: we put ourselves in our clients' shoes and boost their sales thanks to SEO and SEM
Layer Boots, an online shop dedicated to the sale of boho style clothing and accessories, faced the challenge of increasing its online visibility and sales far beyond the sales generated by its extensive brand recognition. Semseo digital marketing agency got involved in the design of a digital marketing strategy based on three main lines: social media, SEO and SEM, along with effective collaboration with influencers. This case study details the actions taken and the results obtained.